Thursday, 9 May 2013

Pharmacy Retail Market in India 2013

Pharmacy Retail Market in India 2013
Pharmacy Retail Market in India 2013

The new report, "Pharmacy Retail Market in India", elaborates the changing role of pharmacy outlets and the gradual progression it is seeing towards building an organized format. The market is sustainable and is projected towards significant growth due to the already existing varied disease profile as well as the emerging new diseases and the growing population size being affected by such diseases.

The pharmacy sector forms the second largest share in the Indian healthcare sector. The sector sources its products through institutional and non institutional sales. The institutional sales is the sale of pharmaceuticals to hospitals, nursing homes and other such health institutions that purchase bulk drugs at discounted prices that results in partial decline in profit margin of manufacturers. Whereas, non institutional sales takes place through retail stores that happen to be the only form of sales channel that reaches directly to consumers and is a major source of revenue earning for the sector.

The pharmacy sector in India is highly regulated yet the sector suffers from circulation of sub standard and counterfeit drugs which hampers the retail segment of the business. Measures are being taken by the pharmacy regulatory bodies of the country to control the menace as it hampers the revenue earning drastically. The government is also taking major initiatives to provide medicines at subsidized rates as well as engage in tele consultation services and distribution of medicines in the rural belt.

The pharmacy retail industry in India is operates majorly in the unorganized format and is currently having approximately 12 major players operating in organized format. However, most organized players are operative regionally and are far from having a pan India presence. A variety of value added services are being incorporated by the organized players to attract a larger market share and initiatives are being taken to engage customers in brand loyalty.

To sum up, the pharmacy retail is a stable market that has strong growth potential even in the future years.

Companies covered in this market research report are-
Private Companies -
Apollo Pharmacy Ltd., Dialforhealth India Ltd., VIVA – Your Family Chemist, Emami Frank Ross Ltd., Guardian Lifecare Pvt. Ltd., Medica Health Shoppe, MedPlus Health Services Pvt. Ltd., Muthu Pharmacy Pvt., 98.4°, Religare Wellness Ltd., The Himalaya Drug Company, Trust Chemists and Druggists Ltd.

Inquire about this report: Pharmacy Retail Market in India 2013

Franchise Market in India 2013

Franchise Market in India 2013
Franchise Market in India 2013

The new report, "Franchising Market in India", states that India has witnessed large scale adoption of franchising as a prospective entry route for expansion. It is hailed as being a key strategy when growth becomes saturated in domestic markets and companies look beyond borders for untapped potential and markets.

The Indian franchise market is particularly poised to grow exponentially with the recent Government mandate barring foreign majors undertaking a direct entry which compels them to establish their venture through franchising. Greater demand for goods has translated into generation of greater demand for franchises which is presently growing at an impressive rate of 30% annually.

A comparative analysis indicates that a symbiotic relationship between franchisors and franchisees exists which culminates into an amalgamated advantage for the end consumers. While franchisors render a set business model, franchisees leverage the understanding of the local and cultural milieu of the country and resultantly consumers derive a wider range of options in products both domestic and international. Based on different strategies adopted by franchisors in high probability, unit franchising emerges as the option with the highest takers. Though this route is a known concept for almost all sectors, food and beverage and education constitute the lion’s share among all the sectors or markets adopting this route.

There are certain factors the predominantly work towards enabling the sector to grow in the likes of higher disposable income that aids in greater spending power by consumers, access to internet that opens avenues to people and make them aware about global trends, introduction of FDI in retail which bars any direct entry by foreign companies, availability of credit which renders more purchasing power to consumers, development of malls and supermarkets that attracts franchisors by proposing a growth potential in the country. Though there is no specific regulation pertaining to this sector, yet there are certain regulations that are factored when franchising is concerned. Newest trends that characterize the sector involve e-newsletter as a promotional technique, e-franchisees and a particular business model that addresses the gap between rural and urban scenario.

Franchising in India is taking a big shape and is set to carve a successful niche ahead, yet there are certain impediments that are challenging the sector and need to be overcome in order to march ahead towards success.

Companies covered in this market research report are-
Public Companies-
Archies Ltd., NIIT Ltd., Raymond Ltd., Titan Industries Ltd.

Private Companies -
Apollo Health & Lifestyle Pvt. Ltd., CL Educate Ltd., Dr Batras’ Positive Health Clinic Pvt. Ltd., Eurokids International Ltd., Godrej & Boyce Mfg. Co. Ltd., Lakme Lever Pvt. Ltd., Madura Garments Lifestyle Retail Company Ltd., Baskin Robbins India Pvt. Ltd., Subway Systems India Pvt. Ltd.

Inquire about this report: Franchise Market in India 2013