"Global Baby Diapers Market
(Product Types and geography) - Size, Share, Global Trends, Company Profiles,
Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and
Forecast, 2013 - 2020", forecasts that the global baby diapers market
would reach $59.4 billion by 2020. Overall, disposable diapers segment garnered
about 66% market share in the baby diapers market owing to unique features such
as ultra-absorbency, range of ergonomic shapes and sizes.
The environmentally friendly and
re-usability features of 'cloth diapers' would propel the baby diapers' market
and these features eventually would lead to substantial market growth during
the forecast period (as opposed to other segments). Most of the leading market
players are focusing on sophisticated marketing programs and aggressive market
expansion strategies, thus increasing suppliers' businesses.
Geographically, increasing
purchasing power, growing awareness and enhanced supply-side infrastructure in
rural areas have influenced the growth of the Asia Pacific regional diapers'
market. The developed countries such as U.S., Canada and others are utilizing
non-renewable sources to manufacture disposable diapers that consume ~300
pounds of wood, ~20 pounds of chlorine and ~50 pounds of petroleum to produce
diapers for a baby per year.
Such environmental-burden has
prompted stringent regulatory restrictions on manufacturing disposable diapers.
The switching of disposable diapers to environmentally-friendly 'cloth and
bio-degradable' diapers is thus an imperative for all manufacturing companies.
In accordance with the afore-mentioned trend, high growth rate is estimated for
the 'pre-fold cloth' diapers' market.
Key findings of the study:
- Disposable diapers dominates the global baby diaper market having 66% of the market share in 2013
- Super absorbent disposable diapers is expected to dominate overall disposable diapers market through 2020
- Bio-degradable market is expected to be a key high-growth market with about 10% CAGR during 2013-2020
- Cloth diapers is expected to be the third largest market segment as it is eco-friendly in nature as well as cost effective
- The environmentally friendly and design related features of cloth and bio-degradable diapers has increased their usage in all the geographic regions.
Typically, China and India (within
the Asia-Pacific region) are the most populous countries with high birth rates;
for example, India'sbirth rate is ~21 crude births per 1,000 population as
compared with ~13 crude births per 1,000 population in the U.S. (census:
2009-2013). Such high end-user base market in the Asia-Pacific region has
attracted many foreign players to manufacture and/or supply diapers within this
region. Enabling regulatory (environmental) policies and other supporting
infrastructure from the government, has also attracted many local/domestic
players to the market. Such factors have strengthened the supply-side
infrastructure. Coupled with the increasing purchasing power, and growing
awareness in context of infant hygiene, have cumulatively rendered to the
growth of the Asia-Pacific baby diapers' market
P&G and Kimberly Clark
dominate the baby diapers market owing to comprehensive product/variant lines.
Many other companies such as SCA Hygiene and Unicharm are launching
unique-feature enhanced products to meet design and dryness demand of
consumers. Moreover, in 2014, top brands like Huggies and Pampers have donated
26000 and 40000 diapers to North Calorina Diaper Bank which would act as an
important move in creating awareness among the people. Apart from launching
enhanced products, companies also focus on inorganic growth strategies such as
acquisition and collaborations. Recently, Domtar acquired AHP to enhance its
product portfolio. Companies are also participating and promoting diaper banks
that eventually results in enhancing their user base. Key companies profiled in
the report include Procter & Gamble, Kimberly-Clark, SCA Hygiene, Hengan,
Unicharm, KAO Corporation, SCA Hygiene Products, American Baby Company, Diapees
and Wipees and Bumkins.
Spanning over 110 pages, 31 Tables and 33
Figures “Global Baby Diapers Market
(Product Types and geography) - Size, Share, Global Trends, Company Profiles,
Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and
Forecast, 2013 - 2020” report Covering Introduction, Market Scenario Beyond
2020, Executive Summary, Market Overview, Global Baby Diapers Market By Product
Types, Global Cloth Diapers Market By Products, Global Disposable Diapers
Market, Global Baby Diapers Market By Geography, 2013 – 2020 $ Million, Company
Profiles. This report Covered 9 Companies -Kimberly Clark, Procter &
Gamble, Unicharm, Kao Corporation, SCA Hygiene Products, Hengan, American Baby
Company, Diapees and Wipees, Bumkins.
Know more
about this report at – http://mrr.cm/4kx
Find all Consumer
and Retail
Reports at: http://www.marketresearchreports.com/consumer-retail
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