The burgeoning middle class
coupled with increasing working women population, increasing media exposure and
access to international trends has opened up an array of opportunities for
brands with women specific products. Handbag is one such product practically
inseparable from the personality of a woman across sections of the society in
India.
The growth in ladies
handbags is driven by urban conglomerations across Tier 1, Tier 2 and Tier 3
cities in India which are witnessing changing retail landscape and bringing
brands to the door steps of the consumers. One cannot ignore the evidently
increasing role of e-commerce, which is enabling further reach to consumers
across length and the breadth of the country.
The estimated market
opportunity in ladies handbag based on the consumer survey conducted across
urban conglomerations is ~Rs 36 billion, with leading markets being 8 Tier 1
cities with market size of ~Rs xx billion, followed by Tier 2 cities (41
cities) and Tier 3 cities (41 cities) cities at ~Rs xx billion and ~Rs xx
billion respectively.
Key highlights
- Market opportunity, growth drivers
- Business model, buying criteria
- Market segment, spread of brands across market segment, SKU concentration of brands across market segment, brand positioning and distribution
- Primary interview across eyewear industry experts
- Consumer Survey Overall, market segment (housewife, students, working women), region wise, tier I cities
- Key players and number of outlets across cities in India
- Private Equity Deals in the ladies handbags Industry (Valuation and Deal Multiple)
- Detailed Player Profiles (With Financials)
Spanning over 151 pages, “Indian Ladies Handbag Industry Report” report covering the Executive
Summary, Ladies Handbag Industry Overview, Business Dynamics, Competitive
Mapping, Select Interviews, Consumer Survey, Equity transaction, Indian Market
Player Profiles, International Players, Annexure. The report covered companies
- Adamis, Major Brands (Aldo, Charles & Keith, Guess), Alessia 74, Baggit,
Blue & Blues, Caprese, Da Milano, Esbeda, Fiorelli, Gucci, Hidesign, Holii,
Lavie, Lino Perros, Louis Vuitton, Peperone, Rhysetta
Know
more about this report at – http://mrr.cm/Z6C
Find all
Apparel Manufacturing Reports at: http://www.marketresearchreports.com/apparel-manufacturing
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