Electrical and Electronics Retailing in Turkey - Market Summary and Forecasts: Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2018, New Report Launched

“Electrical and Electronics Retailing in Turkey – Market Summary & Forecasts”, report provides a detailed analysis of both the historic and forecast market data of electrical and electronics retail sales across key channels in Turkey. In addition, it provides an overview of changing shopping trends, government policies towards business, the influence of various economic variables on the retail industry, the competitive landscape and detail of key retailers.

Key Findings

• A strong and growing economy coupled with high income growth will spur retail demand
• Growing young and middle class consumers will remain the focus groups for retailers
• Retailers need to expand presence in secondary cities to drive growth
• Customer loyalty to local stores is still strong but big discounters and supermarkets are rapidly increasing market share
• Need for updated technology products will continue to drive growth of electrical and electronic category

Synopsis

• “Electrical and Electronics Retailing in Turkey – Market Summary & Forecasts” is a detailed sector report providing comprehensive analysis of the emerging trends, forecasts and opportunities in Turkey’s electrical and electronics retail market
• The report is a result of a thorough analysis of consumer trends, and changing economic and population factors of the country.
• The report provides both qualitative and quantitative insights of the changing electrical and electronics retail dynamics across 17 retail channels and 5 product categories.
• It provides an overview of key retailers operating across the product segment and their presence across channels

Reasons to Buy

• The report provides a comprehensive overview of the Turkish electrical and electronics retail market for companies already operating in and those wishing to enter the Turkish market.
• Understand which channels will be the major winners and losers over the coming years and plan accordingly, with a comprehensive coverage covering 5 product categories that include: Communications equipment, Computer hardware and software, Household appliances, Consumer electronics, Photographic equipment
• Benefit from a detailed analysis of vital economic and population trends and key consumer trends influencing the retail market.
• Monitor the competitive landscape with the analysis of key international and domestic players in electrical and electronics market.

Spanning over 73 pages, “Electrical and Electronics Retailing in Turkey - Market Summary and Forecasts: Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2018” report covering the Executive Summary and Outlook, Market Context, Turkish Shoppers, Doing Business in Turkey, Retail - Product Sectors, Appendix. The report covered companies are - Bimeks, Bizim, Boyner, CarrefourSA, DandR, deppo.com, Gold Bilgisayar, Hepsiburada.com, Koctas, Limango, Real Hypermarkets, Media Market , Morhipo.com, TeknoSA, Tekzen, Tesco kipa

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